Comparative advertising can be an effective marketing tool to tout product benefits vs. competitors, but consumers shouldn’t need to read confusing fine print disclaimers and whip out their calculators to understand the ad claims. This was the lesson of a recent decision involving competitive drinkable continue reading...
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About Our IP Practice Group
Our IP attorneys at Dorsey practice on the cutting edge of law and technology. This blog harnesses our collective insight and experience in order to serve up relevant and useful information for our clients and others that have interest in the evolving world of IP law. More About the Trademark, Copyright and Advertising and Intellectual Property Litigation Practice Groups.
Jeff advises clients on the availability, registrability, and stre...
J. Michael Keyes is an intellectual property attorney with exten...
As a partner in the Trial Group, Kaleb practices primarily in the ...
Sarah has over fifteen years’ experience helping clients prot...
Fara assists clients in the development and execution of all type...
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