Category: Trademarks

Rubik’s Cube Shape Mark Falls on Functionality in the EU

A trademark registration for the shape of a product (usually in the form of a drawing or 3D illustration) can be useful, particularly where the product is recognised predominantly by its distinctive visual appearance. However, if that shape or appearance is also essential for achieving…

LVL XIII and Louis Vuitton Go Toe-To-Toe Over Toe Plates

In a previous post, we discussed Louis Vuitton’s unsuccessful lawsuit against My Other Bag, Inc., in which the “parody defense” was a key issue. Louis Vuitton is making trademark law news again – this time as a defendant/counterclaim plaintiff in a trademark infringement suit in…

Strike a Pose and Say “Trademark”

After visiting Rio to experience the Olympic Games a few weeks ago, I still feel like a winner.  One athlete who won big in Rio was Usain Bolt, who took home three medals in three Track and Field events during the Games this year.  Over…